650b+ wheel gravel eBike with Shimano GRX810 1 x 11 drivetrain powered by MAHLE ebikemotion 40Nm hub motor and 250Wh internal battery.
City eBike with innovative Shimano Nexus Di2 hub gears. Not only do hub gears give a very clean simple look, Di2 can be used in fully automatic mode for the ultimate simple to ride eBike. Using Shimano Steps EP6 85Nm motor and Shimano 750Wh battery.
Carbon gravel bike with Shimano's highly acclaimed gravel specific GRX400 2 x 10 groupset and hydraulic disc brakes.
SRAM Force AXS equipped super lightweight carbon aero bike complete with Reynolds BL60 Pro carbon wheelset and fully integrated carbon cockpit.
Highly capable 130mm trail bike with next generation geometry. Suspension handled by Marzocchi and Rock Shox, everything else stopping and shifting by Shimano.
700c wheel gravel eBike with Shimano GRX400 2 x 10 drivetrain powered by MAHLE ebikemotion 40Nm hub motor and 250Wh internal battery.
29er aluminium hardcore hardtail with Suntour XCM32 DS 120mm coil sprung fork, Shimano CUES 1 x 9 drivetrain
Bahrain Victorious ProTour Team bike with superlight carbon frameset, carbon wheelset and Shimano Dura Ace Di2.
Carbon tarmac endurance bike with 2 x 12 Shimano 105 Di2, electronic shifting
Rock Shox Super Deluxe shock with 170mm RockShox Zeb fork. 1 x 12 Shimano Deore drivetrain with XT multi release shifter. Race Face Turbine chainset, TRP Trail Evo 4 pot hydraulic disc brakes and travel adjustable dropper post.
High end carbon road bike with Reynolds carbon wheelset and 2 x 12 SRAM Force AXS transmission.
RockShox Deluxe Select+ shock with 150mm Marzocchi Z1 fork, 1 x 12 Shimano drivetrain with Shimano XT multi-release lever, Deore rear mech and Race Face Turbine chainset. Shimano Deore 4 pot hydraulic disc brakes and dropper post.
Hardtail eMTB with Integrated 750Wh battery powering 85Nm Shimano Steps EP6 motor. Equipped with SRAM NX 12 speed transmission and powerful 4 piston SRAM hydraulic disc brakes.
29er aluminium hardcore hardtail with RockShox Recon Silver RL 140mm fork, Shimano CUES 1 x 10 drivetrain and a dropper post.
Carbon gravel bike with Shimano's excellent GRX820 groupset, Easton EA70 wheelset and hydraulic disc brakes.
Bang for buck option. CF3 frame shares the same features and race proven geometry as the CF5 but is slightly heavier. Equipped with SRAM Rival eTAP AXS groupset and DT Swiss P 1800 wheelset
Discover the Merida Crossway city bike, a perennial best-seller renowned for its versatility and comfort.
Merida Reacto 9000 Carbon Road Aero Bike Blue
Carbon tarmac endurance bike with 2 x 12 Shimano 105 transmission and hydraulic disc brakes.
Hardtail eMTB with Integrated 750Wh battery powering 85Nm Shimano Steps EP801 motor. Equipped with Shimano 12 speed transmission and powerful 4 piston Shimano hydraulic disc brakes.
29er aluminium hardcore hardtail with FOX 34 Float 140mm fork, Shimano XT 1 x 12 transmission, XT multi-release shifter and a dropper seat post.
Rock Shox Super Deluxe shock with 170mm RockShox Zeb fork. 1 x 12 SRAM GX Eagle wireless drivetrain, Race Face Turbine R30 wheelset with lifetime warranty. SRAM Code 4 pot hydraulic disc brakes and travel adjustable dropper post.
29er aluminium hardcore hardtail with Marzocchi Z2 140mm fork, Shimano CUES 1 x 11 drivetrain and a dropper seat post.
29er aluminium hardcore hardtail with Suntour XCR34 140mm air fork, Shimano CUES 1 x 10 drivetrain and a dropper seat post.